In 2007, Fechtor created a brand for law firm Vorys, Sater, Seymour and Pease LLP that is now more than a decade old. The original campaign, "The Law According to Vorys," positioned the firm overall as results-oriented allies who take pride in everything they do: for their clients, their communities and for each other.

As time went on, the look and feel of the advertising evolved, and the emphasis shifted from an overall approach to one that highlights the capabilities of specific practice areas such as Oil & Gas, Financial Services, Retail and Internet & Cyber law.

We are very proud of the work we do with Vorys, and also of our long association with the firm.